Print with Halftone Images

Photographs are great to use in your company’s printing projects and they have also been found to ensure better recall than impersonal line drawings or other types of graphics. However, while the reality of the photos draws people to study them, so too does an image which is printed a little differently.

A halftone printed picture is one which uses dots to show the tones between light and dark. Using halftone images is a great way to give line drawings depth and personality as it can simulate different shades of the same colour. Printing in halftones uses only one colour, but different amounts of that colour in different places.

Halftone printing is a way to mimic continuous tone images such as black and white photographs, where the white area is shown by using no ink, the black areas are shown by black ink and the grey areas are also shown using black ink. However, the image is made up of dots and the darker areas of the image are made up of bigger dots and the lighter areas made of smaller dots.

As a result, the human eye sees these different sized dots as different colours as the black of the dots blend with the white of the paper to create grey. The result is a unique image and one which is very easy and very affordable to use in your printing project. Not only are you not using a full colour system, you are only using one colour and relying on the eye to make up the rest of the colours you need to show.

You can also use halftone images to convert photographs into images if you want more generic images, or if you want to conceal the fact that you couldn’t afford a professional photo shoot and used your family and friends to pose for the photos you need in your brochure!

For more information about printing your images in halftones, contact Print Compare now.